Essential WordPress Plugins to Speed Up Your Site – Guru Marketing
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Essential WordPress Plugins to Speed Up Your Site

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WordPress is a great CMS to use when you want to create a website.

It has been the most popular CMS (content management system) for several years.

WordPress is a great platform for many reasons. The plugins are one of the most important reasons. WordPress makes it easy to install and download plugins that can help boost your site’s conversion rate and performance.

You can add a lot of cool features to your website with just a few mouse clicks. These include social sharing buttons, homepage slideshows, and opt-in forms.

These plugins are able to make a significant difference in the speed of your site. In a recent guide on how to improve your site’s speed, we briefly mentioned some plugins. We received requests for a more detailed look at the plugins, so we’re doing it!

WordPress plugins are a great way to improve the speed of your website and remove problem areas.

In a world post-mobilegeddon, it is more important than ever that your site loads quicker than your competitors, if you wish to rank higher in the Serps. It’s also a crucial step in providing a seamless site experience for your visitors. The better your website, the better you will be able to retain leads and increase conversion rates.

Download and install these WordPress plug-ins to optimize the loading speed of your website if you are using WordPress.


The junk in your website’s database is a major factor that makes websites load slower. Are your posts undergoing a lot of revisions or changes? Unapproved or spammy posts in abundance? It’s time to get rid of all that clutter. You can ensure that your website will not be slowed down by removing these items from your database.

Enter WP Sweep. WP-Sweep deletes everything above and more. It can even remove duplicate and orphaned metadata. You can easily rid your website of unnecessary files with a single click.

Smush Image Compression & Optimization

Your site speed may be suffering if you heavily rely on visual content for your website’s message. Images are much larger than text and take longer to load.

This problem can be solved by optimizing the images with an image compressor, before uploading to your post. Nevertheless, doing each one individually is a slow and tedious process. It won’t even fix any issues that you may have already created.

If you want to fix this issue in the old-fashioned manner, you would need to download and optimize all the images from your database. Then, re-upload the optimized versions. This could take several days depending on the size and complexity of your website.

Installing a plugin such as Smush Image Optimization and Compression is the best way to solve this problem. It’s all in the title. The only purpose of this program is to compress your entire site’s images. This is done by compressing images. It won’t affect the quality.

Image files that are compressed and optimized will result in faster loading times for the pages of your website. Smush is among the many great plugins that are available to achieve this.

BJ Lazy Load

It’s important to consider that optimizing images alone may not be sufficient to reduce load times below 3 seconds.

You may find that the compression was not enough, depending on how many images are on each page. It’s because a browser, without any specific instructions will attempt to load the entire page content before showing anything.

You can use lazy loading to make your server easier and the browsers of visitors. Lazy loading instructs the browser to only load certain elements of a page (those that are above the fold) instead of all. Once the user has scrolled down, loading will resume.

You can make your website more efficient by loading images at a slower pace. This will also allow you to deliver the content faster.

BJ Lazy Load is one of the best plugins for lazy loading. It also lazy loads videos like those from Vimeo and Youtube.

WP Rocket

It is important that you install a caching plug-in if you own a WordPress website.

Wikipedia is an excellent resource for further reading.

The short version Visitors will be served static HTML files by caching on your website pages. The browser will load static content from the site instead of sending HTTP requests to the server. The cache eliminates the need to load pages using the server’s help, which dramatically improves loading times.

There are two free caching plugins: WP Total Cache and WP Super Cache. Both plugins can meet the caching requirements of a WordPress website to make it faster for both search engines and users.

Consider installing WP Rocket for a more robust solution (and a paid one).

WP Rocket is a powerful tool that can take care of all your caching requirements. It also has a great deal of versatility. Here are some of the features that are missing from its competitors.

Defer JS loading – Javascript loads normally during the rendering process of your page. It slows down the loading speed of your visitor’s browser. You can reduce the initial loading time by delaying the JS load until the page is rendered.

Concatenate HTML and CSS files – Depending upon the theme or plugins that you use on your WordPress website, different CSS and JS will be loaded. This can cause your site to load slowly. The process of minifying CSS and JS involves making the files smaller and leaner.

WP Rocket offers database optimization and lazy loading in addition to these unique features. You will no longer have to download separate plugins for those purposes.


You will notice that CSS and JS from your theme, plugins or both load on your pages even if they aren’t being used. Some plugins, like Contact Form 7, have files that load across all pages because of the way they’re constructed.

This problem can be solved by reducing the number of plugins you use (or finding better and alternate plugins if that is possible) or changing your theme. If you are happy with your add-ons, you may find another way to fix the problem.

You can solve this issue by purchasing the Gonzales plugin, which will eliminate extraneous pages that load. It can be used in conjunction with popular caching plugins, to increase the loading speed of your website and make it more user-friendly.

Heartbeat Control

It is also possible that, in addition to your website visitors, you are preventing it from loading quicker.

The Heartbeat API has been updated to monitor the interaction between the web browser and the server since the WordPress 3.6 release. The API records the activity of users while logged in to their accounts using admin-ajax.php.

The problem may occur if your site generates unnecessary requests to the admin-ajax.php file, which triggers multiple PHP script executions. This will cause your site to generate multiple PHP scripts by generating unnecessary requests for the admin-ajax.php. Your site may load slower due to your high CPU usage (if you are logged in).

It usually happens when you are editing your website, writing content or have simply closed the window. The first two are preventable, but the third is not, especially if WordPress is your main platform.

You can disable Heartbeat API in specific places on your dashboard, to reduce the number of requests. Heartbeat Control is used to disable the API and customize the frequency of requests.

Plug-in Performance Profiler (P3)

It’s important to note that there is such a thing as too many good things. Each plugin you install eats resources on your server. This can make your site load slower. It’s vital to not overload your WordPress installation with unnecessary plugins.

While some plugins may be identical, they aren’t built the same. Some plugins will consume resources while others are built with more care. Do your research or experiment to find the best plugin to solve your problem.

Installing the Plugin Profiler will help you identify which plugins are worth keeping and which ones should be deleted. You can quickly identify the worst plugins by running a scan of all your plugins.

You’ll see a list of options. Replace the problematic plugin by a more efficient version that performs the exact same function. You could also find a way of performing the tasks without using a plugin. It’s a good step forward in either case.

Wrapping it Up

It’s time to make sure your website is up to scratch. Site speed has become a ranking factor that’s becoming increasingly important. You’ll improve rankings and conversions by reducing load times.

As we’ve already mentioned, it is important to choose the right tool for the job. It can be counterproductive to use too many plugins or those that are inefficient. Do your research and be diligent. You’ll notice a significant improvement in the loading time of your website if you use the right plugins.


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